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Major in Marketing


Degree Requirements
     
The marketing program provides broad-based exposure to all major aspects of contemporary marketing thought in both the domestic and global arenas. The program stresses the managerial aspects of modern marketing within an ethical and societal framework. Attention is also given to the theoretical underpinnings of marketing concepts and institutions as they have evolved over time. Students are given an understanding of the full range of tools available to the modern marketing manager including survey research techniques and computer analysis.

Contact Information
Department of Marketing
Georgia College
301 Atkinson Hall 
Campus Box 12
Milledgeville, GA 31061
478-445-5721
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Georgia College • 231 W. Hancock St. • Milledgeville, GA 31061 • 1-800-342-0471 ; 478-445-2774 • admissions@gcsu.edu