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Licensing Rules for On-campus Groups


While we do not intend to make it difficult to obtain written approval for use of the Georgia College name, trademarks and logos, these rules and regulations are necessary to ensure consistency and to protect the integrity of Georgia College's graphic identity. These regulations also ensure our compliance with Board of Regents policy and federal trademark laws. Contact the Office of University Communications at (478) 445-4477 with any questions concerning these rules.

1. The use of any Georgia College name, trademark or logo on any product or in connection with a manufacturer, wholesaler, screen printer, or any supplier must be managed under a licensing agreement. Any item bearing the name, logo or trademark of the university must be purchased from a licensed vendor.

2. The use of any Georgia College name, trademark or logo by any organization or individual must be approved in writing by the Office of University Communications prior to its use if not procuring through a vendor licensed through Strategic Marketing Affiliates (SMA). This includes uses by campus clubs and organizations, as well as academic departments and other divisions of the university, any informal campus groups, individuals, students, outside support groups or charitable organizations.

3. Items for resale: Georgia College-marked items that are purchased or produced for any division, group, club (including student organizations) or individual for resale will be subject to royalty payments to SMA. Any items purchased must come from a licensed vendor. There are NO exceptions.

4. Items for use by group members only: Georgia College-marked items that are purchased or produced by any division, group, club (including student organizations) or individual for use by its own members only will not be subject to royalty payments. Any items purchased must come from a licensed vendor. There are NO exceptions.

5. Items for use by group members only: Georgia College-marked items that are purchased or produced by any division, group, club (including student organizations) or individual for giveaway purposes only will not be subject to royalty payments. All such items must be approved in writing in advance. There are NO exceptions.

When in doubt about any form of logo or trademark usage, contact the Office of University Communications at (478) 445-4477 or email victoria.fowler@gcsu.edu.

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